Singapore, 18th January 2022. Jason Senn, a founding team member of Google Analytics, the leading web analytics service for search engine optimization (SEO) and marketing purposes, has joined the Ojamu team as Senior Advisor. Ojamu Intelligent Platform (OIP) is built to empower brands with the actionable insights they need to navigate the Web3 economy, particularly in the NFT and blockchain gaming spaces.
As Ojamu continues its development, several key industry leaders have joined the project’s Advisory Board, including Michael Terpin. Ojamu has also announced a number of industry partnerships including Unmarshal, Gamestation, XY Finance, WISE and others. Jason Senn joins at a focal point of Ojamu’s technical development, as the project plans to enter the beta phase of Ojamu V1 & V2 in the near future.
As a founding member of Urchin which ultimately became Google Analytics, Jason was also a founding member of Google Enterprise, subsequently responsible for international sales, market and ecosystem development for Google. He was responsible for developing and deploying Google products globally.
In 2014, Mr. Senn joined GIGYA as a Managing Director and was responsible for international sales and development. The company offers leading customer identity and access management and enterprise consent management solutions. It is now part of SAP Customer Data Cloud, and enables businesses to provide more effective experiences that offer the transparency and personal data control demanded by today’s customers.
Mr. Senn also joined Ernst & Young, one of the largest professional services networks in the world and one of the Big Four accounting firms. He led the integration of Digital Strategy & New Business Models across all service lines, industries, and regions to accelerate growth and strengthen EY’s position as a leader in digital consulting.
In 2016, Mr. Senn co-founded Storr, a community marketing and share-to-earn rewards platform backed by Spark Capital, Craft Ventures, Abstract Ventures, and SV Angel. As Chief Commercial Officer, he offers unique perspective and access into global venture markets and leads international markets and ecosystem development.
Recently, Mr. Senn has become a Founding Partner of Codec Ventures, a management consulting firm that helps ventures and entrepreneurs bring innovation to global markets. As a pioneer in transformative ventures and technology, Jason Senn brings decades of experience in launching international markets, building teams, forging channels, and establishing operations for growth ventures, and global brands.
Hal Bame, CEO of Ojamu:
“Jason’s startup-scaling and data intelligence experience has already been invaluable to us at Ojamu. His understanding of how Brands will respect and work with consumers’ data ownership and how they intend to utilize this ownership in the world of Web 3.0 will be essential in the Ojamu platform continued build and rollout in the near future.”
Jason Senn, Co-Founder & CCO of Storr:
“As Web 3.0 adoption continues, people, enterprises and machines are sharing more data than ever. Consumers own their own data & digital footprints, new digital channels built on Web 3.0 tenants are emerging rapidly, particularly in the NFT and play-to-earn Blockchain gaming space. And Brands across every vertical continue the journey to stay digitally nimble and deeply relevant. The Ojamu platform enables marketers to glean unique data insights, informing better decisions and expedite their execution no matter where a Brand may be on their digital journey. Ojamu is a kind of an automated data and marketing channel optimization rosetta stone for the metaverse and beyond.”
About Ojamu
Ojamu is an AI & Blockchain-powered platform providing Brands the insights and actionable intelligence they need for the Web 3.0 economy.
The Ojamu Intelligent Platform (OIP) securely accesses and cross-correlates key industry data from leading blockchain protocols. This allows brands to effectively position themselves within the Web3 world by utilizing ‘real-time’ data to form digital strategies that drive brand awareness, user acquisition and increased retention.